UTIVA

UTIVA

SIGNAL TESTING  • WEBSITE  • (RE)BRANDING  • (RE)PACKAGING  • GROWTH  • COMMUNITY

SUMMARY
Faraz and Derek started their business in Canada and they were doing very well! They had just launched in the US and they were having a hard time gaining traction. The Canadian and US market proved to be very different and so our team conducted our research methodology which led us to do a large rebrand + relaunch of the business. 

WHAT WE DID

  • Research methodology 
  • Business audit + survey to current audience
  • Rebrand strategy 
  • Photoshoot management 
  • Website refresh 
  • 6 months of Meta ads, email marketing + community management
  • Blog creation + blog post writing 
  • Packaging redesign + insert/pamphlet creation 

RESULTS  

🔥 Lowered their CAC by 40% for the US market 
🔥 Created a brand that still maintained the trust and brand equity that the founders had built for the past 3 years but was more modern, young and stood out on shelf.
🔥 Improved website conversion by 2%
🔥 Increased engagement of current users via community, survey and email marketing. 



    Energy System 30-day